Yoki Perfect Fit
Regular microwave popcorns (100g) have a very common problem: as they don't fit properly in some smaller microwave, the package does not rotates 360º and most of the popcorn stay uncooked. By this reason, Yoki have create a solution that is easier than buying a bigger microwave: smaller popcorn packages that fits both your microwave and your hungry.
To advertise the new products on the digital media,
we looked the most satisfying internet moment:
when everything
  fits just perfectly.
We all know that feeling, right?
Agency: WMcCann
Creative Director: Duda Hernandes
Copywriter: Mauro Paz
Art Directors: Elano Collaço, Gabriel Máximo, Rafael Pietragalla
Illustrator: Rafael Pietragalla
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